The shadow of next-gen may be looming over us and systems like the PS3 may be looking at their last or next to last fiscal year as the top of the retail heap. so Sony wants to unload as many as they can before the shiny models arrive on the showroom floor.
Sony Europe Chief Executive Officer Jim Ryan told Videogamer that the company has high hopes for the sales total they want to hit before the final second passes on the clock for 2012: 13 million units, to be exact.
It may sound like a slightly lofty goal for a system that hasn't been in first place but Sony seems very confident that the buzz generated from their press conference by games like The Last of Us and the stunning battleship scene for Assassin's Creed III on their hardware can bring them to that number.
"It's pretty demanding, but given the software that was on? display we've got a pretty good crack at that. I'm given demanding, aggressive numbers to meet, and that's what I'm focussed on right now. I think [SCE? Worldwide Studios president] Shuhei Yoshida's team has given me the tools to do? that. I'm going to go out there and nail it."
Image: Johan Nilsson, AFP/Getty Images
Videogamer: Sony's Jim Ryan: PlayStation is getting ready to unleash its power
<a href="http://www.gametrailers.com/side-mission/19428/sony-has-very-high-hopes-for-the-ps3s-sales-figures-this-yeartag:news.google.com,2005:cluster=http://www.gametrailers.com/side-mission/19428/sony-has-very-high-hopes-for-the-ps3s-sales-figures-this-yearThu, 28 Jun 2012 03:50:34 GMT?>Sony Has Very High Hopes For The PS3's Sales Figures This Year
Source: http://www.coolmobilegames.com/sony-has-very-high-hopes-for-the-ps3s-sales-figures-this-year/
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